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Welcome to the Genuine Library—where real estate meets real talk. Whether you’re renting, owning, or managing, we’ve got tips, tricks, and insider advice to make your property journey smoother (and maybe even a little more fun). Dive in and explore!
Popular Articles
Welcome to Orange County, a vibrant and beautiful area known for its stunning beaches, pleasant climate, and thriving communities. This popular place to live also has a lot of options when it comes to apartment rentals. If you’re a property owner looking to make your complex more appealing to potential tenants, consider being pet-friendly. Embracing...
As an affordable housing Orange County landlord, keeping up with all the relative fair housing laws applicable to your rental property can be tricky. Covering everything from advertising to financing, the laws are in place to provide equal opportunity to all potential tenants and avoid any form of discrimination during the tenant screening and selection...
Rental properties are a great investment for property owners, as they provide long-term profitability and safeguard your financial future better than other volatile investment choices. One of the ways real estate investors assess the success of their property is by calculating ROI. Return on investment (or ROI) is a measure used to calculate the profit...
While finding potential renters across most cities in America has generally not been difficult over the past few years, finding good tenants is often a struggle. Problem tenants cost landlords hundreds or even thousands of dollars in fees, legal action, and repairs every single year. You may end up with tenants that do not pay...
As time-consuming as it may be, if you are the owner of a rental property, it is your responsibility, by law, to keep the condition of the property good and habitable for the full duration of the lease agreement through regular maintenance. Not only does this protect your investment, but it also makes your property...
Latest Articles
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September 23, 2020 | UncategorizedLet us look at seven ways collecting rent through online payment systems makes the lives of Orange County tenants and landlords easier. Online rent collection is simple Tenants of all ages prefer the convenience of paying online. Studies show that nearly half of older people already pay most of their bills online. Online payments are...
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September 16, 2020 | Uncategorized
Nationally, forty percent of all landlord references are bogus since applicants provide the phone number of their roommate, coworker or perhaps themselves posing as the landlord to ensure a great reference. There are even companies that renters can hire that will pose as their landlord. Below are tips to spot a bogus reference that should...
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August 5, 2020 | Uncategorized
[et_pb_section admin_label="section"] [et_pb_row admin_label="row"] [et_pb_column type="4_4"][et_pb_text admin_label="Text"]There were more Americans living in rented accommodation in 2017 than at any point for the preceding 50 years. This level of use of rented accommodation makes lease agreements hugely important. Disputes between landlords and tenants are not uncommon, and they can get very messy in the absence of proper lease...
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August 5, 2020 | Uncategorized
Automation is one of the hottest topics for business owners. It seems like every industry is using automation to improve their work and satisfy their customers. You don't need to work in the tech industry to be able to benefit from automation. Did you know that automation can help people in the property management space as well?...
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July 13, 2020 | Library
What makes an apartment building feel like home? Is it the unit itself? Is it the building overall as well as the amenities? As it turns out, the modern-day tenant is searching for an apartment with a touch of both. It's safe to say that apartments have come a long way in recent years. Even...
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July 13, 2020 | Uncategorized
Safety is one of the most important attributes that people look for when moving into a new property. In fact, it's become even more of a priority due to the COVID-19 outbreak. However, it's not always obvious how you can improve your apartment security to make it as efficient as possible. Not sure where to start?...
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July 13, 2020 | Uncategorized
With nearly 4 billion people around the world using social media, it's no surprise that it has become an essential part of our everyday communication. For Orange County landlords who want to communicate with tenants, it's an invaluable resource. Social media is an easy way to quickly provide tenants with important updates during the current global...
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July 2, 2020 | LibraryLandlords may create a "no pet" policy in their apartment or other community for a wide array of different reasons, all of which are perfectly understandable. Sometimes they feel like pets are too noisy and they want to create a quiet environment for everyone. Other times they may feel like pets are just too much...
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July 2, 2020 | LibraryBeing a landlord is an incredibly rewarding career choice, especially if you like working with people. Everyone needs a place to live and part of your job is to offer them the best home possible in any way that you can. If you want to make a positive, meaningful difference in a person's life, this...
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June 16, 2020 | LibraryAs a landlord, you may not necessarily describe your business as "tech-based" - this despite the fact that you're surrounded with the type of technology on a daily basis that helps you not only do your job more effectively, but that also helps to build and strengthen the relationships that you're forging with your tenants....
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June 3, 2020 | LibraryMalicious attackers now initiate a new cyberattack every 39 seconds, successfully attacking 81% of organizations. As a landlord in Orange County, you might wrongly assume you don't need to concern yourself with cybersecurity. Remember that you work with sensitive information like customer names and financial details every day. Also, any website you've created will no longer attract...
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June 3, 2020 | UncategorizedWith over 15% of Americans having no retirement savings, it's never too early to start putting money away for the future. Don't make life more difficult down the road. One of the most lucrative ways to generate revenue for retirement is by living off rental income. Knowing how to use rental properties to make money just might...
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