Laguna Beach Property Management
Doing Property Management in Laguna Beach, CA The Right Way
Property Management in Laguna Beach, CA has a bit of an image problem. Commercial and residential landlords are fed up with paying hidden fees, being stuck in long contracts, and on top of it all, receiving less than stellar service.
If you’re a landlord, then some of these issues may resonate with you. You may be wondering if there’s a property management company out there that fits your needs without costing a fortune.
At Genuine Property Management, we realized a while ago that landlords were being given a rough deal from the property management industry, so we decided to shake things up a bit.
Introducing the 360 Service Model
Instead of having a traditional property management office, we decided to base ourselves in a huge co-working space. This gave us the room to work alongside our vendors, contractors, and other business partners. This way of doing business has strengthened our relationships, fostered close collaboration and communication, and has overall made our services top-notch and of much better value to our clients.
With around 400 properties acquired in just under three years, we know our 360
We’ve Done Away with Lengthy Contracts
Almost all residential property management companies and commercial property management companies have long-lasting contracts. This means it’s impossible to walk away if you find it’s not working out for you.
We don’t think this is fair to landlords. That’s why all our contracts are on a month-to-month basis giving our clients the freedom to go whenever they choose.
We’re Honest and Upfront About our Costs
Another sneaky thing that other property management companies like to do is charge additional hidden fees for just about anything. They do this to make their monthly fee seem lower.
We also don’t think this is fair, so we’ve made sure our fees include everything. We don’t aim to be the cheapest because we strive to be the best, and we are certain we offer the greatest value overall. Our annual research of 125 other property management companies allows us to always be certain that we’re giving our clients the best possible value year after year.
Genuine Property Management charges:
- Commercial property management costs: 5% per unit
- Residential property management costs: 7% for one home, 6.5% for 2-4 units and 6% for 5+ units
We take no funds until the deposit and first month’s rent has cleared and been secured.
On top of that, if you’re dissatisfied with our services, we offer a 60-day 100% money-back guarantee, no questions asked.
What’s Included:
Our comprehensive service has been designed to fully meet the needs of each and every commercial and residential property landlord in the Laguna Beach, CA area:
- 360 service model: Giving you better value and service with our vendors and contractors.
- Stellar property ads: We take time with our descriptions and work hard to ensure they’re honest yet enticing. Once coupled with our professional photography, properties are posted on Zillow, Trulia, Realtor, Homes, and Apartments.com as well as 25 other sites to gain maximum exposure.
- 360 virtual property tours: We are the only property management company to do this. We believe it’s worth the investment as allowing people to virtually view the property secures the right tenants faster and, in turn, reduces the vacancy period of your property.
- Pet screening: Since three out of four renters have pets, it’s vital to include them. Therefore, we have a thorough 3rd party pet-screening process in place.
- 24/7 leasing call center: With no restrictions on when potential renters can call and be pre-screened, it maximizes the opportunity for us to find you the right tenants fast.
- 24/7 maintenance center: Tenants who have their maintenance issues solved promptly are more likely to stay put for longer.
On top of all that, we also include:
- Automatic renters’ insurance
- Repair surveys
- Online rent and proceeds payments
- Same day deposits
- Property owner portal where you can keep an eye on all statements, payments, documents and more
- Buying and selling property with our sister company Classic Realty
All aspects of our services are designed to give our landlords the peace of mind they deserve and keep tenants happy and secure in their tenancies for longer.
How to Contact Genuine Property Management Company in Laguna Beach
If you’re looking for commercial property management or residential property management in the Laguna Beach area, contact our team! Call us at (844) SO-GENUINE, or use our online contact form to reach out.
Work with the Laguna Beach, CA property management company you deserve. Call Genuine Property Management today.
During covid19 its so hard as it is. Unemployed and all but I am thankful for this new manager Katherine. She sent out information about rent help and my family and I are greatful. It shows they care about us. I have told my friends and family how amazing these people are and they deserve more than 5 stars. Thank you again for always being responsive to all my inquiries!
Frank BlizPerslnal
17:38 29 Jul 20
Jessica Salazar
06:34 25 Jul 20
Just moved into a property managed By Genuine Property Mgmt. and everything has been very smooth. Megan Hedges has been terrific. Super responsive and...
Mike W.
17:46 22 Jun 20
Priscilla, Megan and Matt were so easy to work with. This was our first time going though a property management company and it was such a great fast experience. They always answered all my questions even when I bugged them multiple times lol .They all made us feel at home and like family, Definitely recommend them 100% Thank you for helping us find our home GPM !!
Mary Rodriguez
23:05 20 Jun 20
Being a vendor I see many properties managed by Genuine Property Management. I find their properties to always be in great condition and well-maintained. Their staff is diligent and works hard to take care of their clients. They are always easy to reach by telephone, text or email and if I have to leave a message they are quick to respond. This is a solid property management company!
chris rabay
21:31 16 Jun 20
Being a vendor I see many properties managed by Genuine Property Management. I find their properties to always be in great condition and well-maintained....
Chris R.
14:30 16 Jun 20
Genuine is an awesome company! They are very helpful, pay close attention to your needs and always have a good attitude.
Giselle Cornejo
18:58 08 Jun 20
We began utilizing Marcel and his team over 2 years ago, to manage a rental property near Lake Mission Viejo and were very pleased at his personal and hands on approach. The management fees are very reasonable. His company now manages two other rental properties of our close friends, and the experience we have all had with his team has been excellent. On top of that, the properties are inspected regularly to ensure that they are kept in good condition by the renters, and all renters are very thoroughly screened. His office uses a convenient digital system that we can access to view monthly statements, repair documents and other reports. We highly recommend Genuine PM to anyone looking for someone to manage their property!
C Color LLC
16:50 08 Jun 20
We have a business relationship with Marshall and associates for over 5 years and they have been nothing but professional, courteous and truly pleasure to deal with. Highly recommend their services to anybody.
Dean Hassanali
17:39 06 Jun 20
On behalf of Restoration Pros. LLC:Working alongside Genuine Property Management as a vendor has been a pleasure for everyone in our company! Very professional team here. Their top notch communication has made working with them very smooth and enjoyable. We've created a great partnership, and we look forward to servicing their properties.
Aerielle LaCarra
20:40 05 Jun 20
Genuine Property Management is a thoughtful and professionally run company. Their strong communication and ability to work with vendors in the interest of their clients, has helped us to provide the best cost effective services. Genuine PM has proven to be a valued industry partner who absolutely puts the interests of their clients at the forefront of their business model. Our hats off to Genuine Property Management from Buffalo Maintenance Inc.
jose hernandez
19:50 05 Jun 20
I've dealt with a number of property management companies as a tenant over my lifetime and I must say GPM has been one of the easier ones to deal with. From scheduling to view a property, to the application process and even scheduling maintenance it's been a very seamless process. I initially dealt with Jonathan which is no longer at the company but Matt who took over has been just easy to coordinate with. Thanks for taking care of my service request quickly!
Ronald Tai
16:36 05 Jun 20
Great property Management company who care about their tenants well being.
Annette M.
10:13 05 Jun 20
I've dealt with a number of property management companies as a tenant over my lifetime and I must say GPM has been one of the easier ones to deal with. From...
Ron T.
09:35 05 Jun 20
Genuine is a top notch management firm. Your property management and investment advice could not be left to a better business. Marcel is a great wealth of knowledge for anything real estate!
Randall Zambory
01:51 05 Jun 20
Great company to work with. Always on time and very helpful. I would definitely recommend them to all my friends and family.
Joe A.
18:14 03 Jun 20
We have worked with Genuine Property Management for a little over a year now! Joey is so on top of things, and very responsive to the tenants needs. I...
Sassy S.
07:22 03 Jun 20
I messaged Genuine Property Management to get help renting my home in Lakewood, CA. Marcel was great at answering right away. He unfortunately couldn't help...
Melanie F.
11:45 27 May 20
Marcel and his team are second to none! They are professional and always attentive to detail. They keep my tenants happy and are always there when I have questions or concerns. I would definitely recommend them if you are looking for a property management team.
Matthew Caldwell
16:44 25 May 20
Very pleased with this company! We've been with them for over 2 years now and Marcel is so friendly and efficient and gets things done in the best way possible! All the staff at Genuine Property Management has been great! Jonathan has always been very efficient at dealing with all the repairs in our property. Priscilla and all the agents always get back to me quickly and with positive solutions. I would recommend this business to all my friends.
Dafne Giaconi
01:54 25 May 20
Genuine is truly amazing! Marcel Ford and his team took care of everything. They were very transparent with all of my concerns and my questions were answered honestly and professionally. They truly have my back! They are a hard working, efficient group of people who will always put you first. Thank you Genuine! Will come back to work with you soon! Best property management out there.
Mila Maricic
18:32 23 May 20
Genuine was heaven sent for my wife and I. We live outside of CA and after our longtime PM decided to change business paths we were forced to interview for a new PM, which can be quite distressing. We were concerned we would have to sign with a less than satisfying PM because none seemed to satisfying all of our needs. Finally we landed on the phone with Marcel and without knowing he immediately impressed us with his approach, attitude and ability to listen. We did continue our other PM interviews but nobody could touch Marcel and since signing up with Genuine we have been nothing short of happy and fully satisfied. Always professional, always responsive and always on top of everything. Genuine is the best. Thanks to Marcel and his awesome team at Genuine!
MIKE CARACENA
23:37 21 May 20
We have been renting our home from Genuine going on our 3rd year now and have been very pleased with them. My husband is a manager in property management...
Jeanine O.
08:24 13 May 20
Working with Genuine Property Management was a breeze. We had a short timeline to get into a new place and they worked seamlessly to make this move possible. Megan and Priscilla responded to all of our questions and worked with us to get our documents in order for a quick turn around. Would highly recommend using Genuine Property Management and Megan for a pain free move.
Sam Treadway
00:52 13 May 20
Awesome management company- thank you guys for everything!!
Laurie Ellen Park
02:45 27 Feb 20
I use Genuine for a property in OC and I LOVE them! They went above and beyond to find me with Sergio tenants, do a great job maintaining the property, and...
Laurie E.
18:43 26 Feb 20
We have worked with Genuine Property Management for the last year and we are completely grateful with how fast they respond to our inquiries. As soon as we send Joey or Jonathan an email, they respond immediately and take care of any outstanding issues. We are truly blessed to have these two guys as part of our team and look forward to grow our professional relationship. Thank you Genuine Property Management!
Chris Flores
22:41 31 Jan 20
Very pleased with this company! We've been with them for over 2 years now and Marcel is so friendly and efficient and gets things done in the best way...
Dafne Z.
13:59 17 Jan 20
It's a pleasure working with Jonathan! He is extremely friendly, prompt in his response and is always professional.
Julie Eyssallenne
18:04 15 Jan 20
This is the best ever management company seen before Marcel ford it's one of the best managers and his core worker Jonathan’sBoth of them they're one of the best people you going to ever met before in a minute when company
Jose Garcia
21:39 12 Oct 19
Professional, courteous and knowledgeable! All my dealings with this company have been a great. The owner seems to really care about his clients, which is...
Joe R.
15:37 30 Sep 19
At first I was skeptical that they would be able to do all they said they would do but they have far exceeded all our expectations! We're most happy with how well they communicate everything that is going on and how they gave us our own online account to see the details of our property at all times! We couldn't be happier with them!
Sean Losigiand
02:24 08 Aug 19
EXCELLENT CUSTOMER SERVICE AND VERY CLEAN PROPERTIES! They are friendly and very informative. They will make sure that your stay is smooth and easy. They have a great communication system that allows you to download a phone app so you have all your property info. I definitely will come back and recommend Genuine Property Management! Thank you!!
Delcina Grenville
02:07 05 Aug 19
We are pleased, and grateful, for the wonderful customer service Genuine Property Management provides. Marcel has always been on top of the details, prompt in his response and is extremely professional and knowledgeable. Although we've never met him in person, he strikes as a very thoughtful person, another excellent quality when you deal with people all day. Marcel is a pleasure to work with and eliminates the potential stress that would be there if we were trying to manage our property in all on our own. We would highly recommend Marcel, if you are looking for a rental or if you need a company to manage your rental property. Thank you so much indeed!
karen amir
21:46 30 Jul 19
Great company! I've rented from other agencies before and had problems from all of them until I rented from GPM. Me and my wife were always treated great. When any maintenance is needed they were always on top of it. Everything was simple and smooth.
Nickolas Merrick
01:49 23 Jul 19
If you're in the market looking for a great property manager, look no further. Marcel is great! She is attentive to details and really knows how to take care of all things property related, while keeping you on the loop with your property. She eliminates any headache you might be experiencing with maintenance etc. Grateful!
Maye Page
01:26 18 Jul 19
They can do it all! If you're looking for a company that can be down to earth, personable, and make sure you get exactly what you need, then this is the company for you. Since day one, i knew my satisfaction was their top priority. Thanks so very much!
Laura Bustamante
05:47 17 Jul 19
Throughout my time renting with them, they always respond quickly especially with repair requests. All the staff are very nice and honest. The only reason I'm not with them anymore is because I bought a house but should I choose to rent in the future they will be my first call.
Nann Sepulvado
07:44 16 Jul 19
I recently visited California and had an amazing experience with Genuine Property Management when looking for a new condo in Newport Beach. The staff was extremely friendly and helpful. Their fee is competitive as well. Our experience with Genuine Property Management has been nothing but awesome. Thankful I had the help from this management group.
Myles McMillan
05:27 10 Jul 19
I called Marcel based on the recommendation of my realtor who wanted to make sure that I was taken care of by the best property management company to list my new Corona del Mar condo with. Marcel immediately started the process of listing the condo for rent, and I was connected to their online portal as an owner. In about a week, the rental listing was ready for posting, and it included a 3D video for prospective tenants. I am so happy with the speedy and professional rental listing of my property!
Michael Richardson
21:19 23 May 19
It is great to have such an honest and reliable property manager to count on. Know that you are in great hands if you were to rent at Genuine Property Management. Thanks for an awesome experience.
Shenna Courtney
06:45 21 May 19
Professional, friendly and caring team. Quick to inspect our place and return our deposit in full. I would highly recommend them!
Willa Marie Fluer
11:29 14 May 19
As a property management industry professional, I know which property management companies are well run and organized, and which ones are not. Marcel Ford and Genuine Property Management is one of those rare property management companies that truly cares about their tenants, their owners, their properties, and their employees. If you need real estate services and are fortunate enough to be in their geographic area - then definitely check them out!
Property Management Systems
14:46 09 May 19
GPM is easily worth the cost of their service, and I can't recommend them enough to anyone looking for a property management company.
Tiffany Montford
07:09 26 Apr 19
Best management company for your asset in Newport Beach. Marcel and his team has got me thru some rough patches I created...greatly appreciate Genuine Property Management and their continued efforts.
Mark Ainley
13:12 11 Apr 19
Genuine Property Management is a consummate professional. They are efficient, honest, and attentive to the needs of the property and its tenants. I highly recommend to all owners.
Mitch Walter
03:30 26 Mar 19
We have worked with Genuine Property Management for about 3 years now and have always seen top-notch professional service from the entire team. Honest, trustworthy and efficient. Genuine Property Management is great. Their attention to detail and communication is amazing.
Joseph Gill
02:45 25 Mar 19
We have just rented property and did not realize what working with a property management company would be so amazing! Overall a fantastic place to live. They really go over and above to make your living an absolute delight. Thank you so much!
Olivia Catill
02:57 22 Mar 19
Coming from someone who has rented 3 places in the area I was pleasantly surprised with the great service. Staff was helpful, communicative and advocated for us throughout the whole process. Excellent experience!
Anthonette Rodicnem II
07:05 19 Mar 19
Our experience with Genuine Property Management has been nothing but great! If you're looking for the best property management company out there, then look no further, it's Genuine Property Management. Trust me, they have a 5 star rating for a reason.
Jamila Kaiser
05:35 18 Mar 19
Trustworthy and efficient! We are new to being landlords and decided to take the hassle out of it by hiring a management company. GPM has been excellent to work with. Quick to get our home listed for rent and quick to get a lease agreement in place with the terms we were wanting. We are looking forward to a great working relationship with this company!
Vanessa F.
02:58 14 Mar 19
I live at one of their properties for a year and loved it! Pricing was fair, amenities were amazing and the staff was always helpful.
Margaret Sanderson
03:15 09 Mar 19
I've rented an apartment in one of GPM’s properties for the past few years, and they've been wonderful to work with. From signing my lease to following up on questions I have, they're always been friendly, responsive and action-oriented. Shout out to all of their staffs for being so accommodating and helpful. I highly recommend this place to everyone.
Adria Blackburn
05:22 07 Mar 19
I have lived in one of GPM properties for over a year now and couldn't be happier with the tenant/management relationship. The staffs were responsive, receptive, and always easy to connect with. Overall experience was on par. Highly recommended property management company.
Aaron Hinton
08:26 06 Mar 19
We have worked with Genuine Property Management for about 3 years now and have always seen top notch professional service from the entire team. The company seems to always be continuing to grow internally to offer the best customer experience possible.
Mark Ainley
16:06 27 Feb 19
GPM had been a great help to our family in helping us to find a new place to rent or own. They were very responsive to our needs and excellent in communication. They also helped my friends with their needs. Highly recommended property management company.
Donna Fossett
07:23 22 Jun 18
Had a great experience overall! The staffs were extremely easy to work with, they made the whole process more convenient and quick. I had a property at Laguna Beach, I was looking for a tenant and this company was able to help us with ease. I was very impressed with the Marcel who took care of us, he was attentive, very professional, he also conducts background check/credit check on potential tenants. I am extremely pleased with the service we received from them and I won't hesitate to recommend my friends and loved ones!
Heather Lemming
01:43 24 May 18
We finally decided to move to Jackson County together with our kids for our new job. My colleague recommended Genuine Property Management to help us find a new house to rent. Everyone in the company was very friendly, easy to deal with, knowledgeable and very professional as well. I am very happy that they were able to find us a new place and the whole process was very smooth and easy. Thank you guys!
Mellissa Davila
07:51 02 Apr 18